Posts Tagged YG Ent.
YG Entertainment explained its recent ‘reverse’ strategy for promoting Big Bang member Taeyang’s new album, saying it is aimed at prolonging the singer’s activities for his new solo album for as long as possible.
Taeyang released digital single “Where U At” from his upcoming first regular album in mid-October and will promote “Wedding Dress”, released today, till the end of the year, but neither songs are the title track for the album.
“It has become more difficult for singers to promote tracks on their album other than their title song these days with the entire record being released online and people’s listening patterns changing rapidly,” Yang Hyun-suk, founder of YG and also producer of the singer, wrote on his agency’s official website on Thursday.
The producer went onto explain that his agency therefore decided to carry out “reverse promotion” — promoting songs apart from the title song first, and then unveiling the title song along with the entire album.
Taeyang was the first Big Bang member to debut as a solo artist, releasing his first mini-album “HOT” in May 2008 which produced two hit singles titled “Prayer” and “Look Only at Me”.
His recent digital single “Where U At” peaked at No. 6 on Korea’s Mnet Singles Chart last month and his full-length album is set for release early next year.
Good thinking for YG. Taeyang is love ^^. So I guess we all have to wait (with the greatest anticipation). I want the album T__T
Back in August, Sony noted similarities between G-Dragon‘s “Heartbreaker” & “Right Round” (Flo Rida) as well as “Butterfly” & “She’s Electric” (Oasis). On the 21st, Sony reported their observations to the original producers of each song then waited for their response.
Furthermore, according to Freechal, “I Don’t Care” by 2NE1 (supposedly akin to Lionel Richie‘s “Just Go”) & Big Bang‘s “With U” (vs Joe‘s “Ride Wit U”) are also under the same situation.
ATV Music Publishing, the South Korean branch of Sony, just announced the verdict on these alleged similarities. On Sisa Magazine 2580 (시사매거진 2580), a news programme on MBC, it was reported that officials from Sony sent YG Entertainment warning letters regarding the plagiarism. Sony’s legal representative stated, “It was a hard decision for the music critics. However, they decided that there were similarities and accordingly issued a warning letter to the production company and composers. They have also denied YG Entertainment the permission to promote these songs.”